DESIGN DESCRIPTION
Farmacia París, a business that has existed for more than 75 years in the Historic Center of Mexico City, has asked us for the design and strategic development of a new identity for its retail spaces.
We have unveiled a design base on the primary idea of the old “Botica” remembrance of the founding of this family business and its human and personalized spirit. Person-to-person contact and product direct reachability constitute a parameter of paramount interest for the new brand that will continue developing based on our initial design proposal for all the retail spaces to follow.
Credits
Design Architect:
Paul Cremoux.
MEP: Uribe Ingenieros, Germán Hernández.
General Contractor:
Fermín Espinosa.
Status:
Built.
